Start Alliance goes SXSW

South by Southwest Interactive – 8 to 12 March 2019 – Austin, Texas

Crowd shots of the SXSW Outdoor Stage presented by MGM Resorts in 2018 at Ladybird Lake - (C) by Merrick Ales Photography

Crowd shots of the SXSW Outdoor Stage presented by MGM Resorts in 2018 at Ladybird Lake - (C) by Merrick Ales Photography

South by Southwest (SXSW) is one of the world’s largest and most important events for the international digital and creative economy. The festival with an integrated conference and trade show attracts around 400,000 visitors from more than 100 countries each year.

SXSW is the ideal opportunity for based startups to make interactions with the tech and creative industry in the US. In 2018, more than 100 companies from Berlin attended SXSW, including startups, corporates, VCs, science insitutions and more. Berlin represented one of the biggest European city delegations at the festival.

For SXSW 2019, Start Alliance will select 10 innovative startups from Berlin who will each receive 1 SXSW Interactive Badge* as well as an Exclusive Workshop, Exhibition and Networking Program for up to 3 team members. The program is offered in cooperation with Capital Factory, the largest incubator-accelerator-investment facility in the State of Texas and one of the largest in the USA.

Start Alliance goes SXSW will include:

  • (Virtual) advanced introduction to SXSW

  • International entrepreneur guide to SXSW (via email)

  • Informal get together with other international city delegations during SXSW

  • Exhibition table at the Austin Startup Crawl during SXSW (March 8th, 4-8pm, date tbc)

  • Access to Capital Factory’s VIP Lounge participation list

  • Facilitation of meetings and networking between startups and Capital Factory’s VIP Lounge participants

  • One slot at the International Epic Office Hours (March 9th, date tbc) during SXSW: Speed dating with 3 to 5 pre-chosen Capital Factory mentors, including US VCs and corporations

  • Access to up to 5 US entry focused seminars (e.g. on immigration/legal/HR topics) between March 8th and March 12th

  • Capital Factory (701 Brazos Street, Austin) co-working membership from March 8th to March 12th (see for more details)

Selected startups will also be able to present their product at an exclusive SXSW Berlin Pitch Event as “Berlin Ambassadors“ and will be invited to all Berlin related events at SXSW.

Conditions of participation

Start Alliance goes SXSW is offerred to startups from Berlin who are beyond the idea/prototype stage and have successfully launched their product on the market already.

This trip could be right for you, if your startup is:

  • Interested in expanding to the US market

  • Looking for international partners

  • Seeking to raise capital in the US and/or internationally

  • Recruiting international talents

  • Offering a product/service in the below listed topics

SXSW Interactive Conference will take place from 8 to 12 March 2019 and will cover the following trend topics:

  • Blockchain & Cryptocurrency

  • Brands & Marketing

  • Cities, Government & Politics

  • Coding & Development

  • Continuing Legal Education

  • Design

  • Entrepreneurship & Startups

  • Experiential Storytelling

  • Food

  • Future Workplace

  • Health & MedTech

  • Intelligent Future

  • Media & Journalism

  • Social & Global Impact

  • Sports

  • Style & Retail

  • Tech Industry & Enterprise

  • VR/AR/MR

Ready to apply? Then click on "APPLY NOW" and send an e-mail to us with the subject line "TAKE ME TO SXSW". Please describe your product and highlight why you would like to join us in Austin. Please note that “one-sentence applications” will be discarded immediately. The application deadline is November 30th 2018, 6pm. Please note that expenses for lodging and travel will not be covered.

Please note that you also have the opportunity to submit your application to the renowned SXSW Awards:

  • SXSW Pitch application deadline November 15th (entry fee $220, not covered by Start Alliance)

  • Interactive Innovation Awards application November 15th (entry fee $200, not covered by Start Alliance)

* Valid from 8 to 12 March 2019. An Interactive badge gets you primary entry to all SXSW Conference Interactive and Convergence Tracks, Interactive and Comedy Festivals, Exhibitions and secondary access to a majority of Film and Music programming.